Best Coast emerged alongside a torrent of surf-poppers with cutesy album Crazy for You, in 2010. A little rough around the edges, listeners were wooed by Bethany Cosentino's lo-fi boyfriend lustings and that music video Drew Barrymoore directed, featuring Ronald McDonald.
I recall singing along during cold winter months and wishing wishing wishing the UK was just that bit closer to California.
Two years on, new Best Coast album, The Only Place can be divided into two categories:
Despite a cleaner sound, new listeners may fail to be drawn in by an album that reeks of narcissism.
Many of Cosentino's lyrics sound like they were written during the worst phases of a comedown.
In track Last year, Cosentino wail's I just keep on spending my money / one day it will be gone and then I'll have to write another song – really, so soon?
How They Want Me To Be continues in this fashion and begs to be skipped.
Title track and album opener The Only Place is the best of a bad bunch with Cosentino squeezing the word fun in about 395,8262 times.
The real trouble with this album lies with its endless repetition and sigh able clichés, there's only so many times you can guess the next line of a song before you start to wonder whether you might do a better job yourself.
The music itself is not half bad and with the aid of producer Jon Brion, a shinier, tidier sound has been achieved.
Cosentino's vocal ability is up to par also, and on tracks like No one Like You shows real promise.
Despite criticism of this album, I can't pretend it doesn't make me want to grab a pair of wayfarers and leg it to the nearest beach, but then, so do tropical print shorts and pictures of ice-cream.
The album artwork features a bear hugging a map of California – the supposed only place referred to.
While debut Crazy for You is saturated in wanderlust and topical fantasies, the diary-esque ramblings of The Only Place, fail to dazzle.
Perhaps this is just a blip in the massive discography that may follow for Best Coast.
Fans of the band may even find this record just as charming as its predecessor, but win scores of new listeners it shan't.
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